“Content marketing is the only marketing left”- Seth Godin. Now, I know some of you might love Seth and some might hate him. I don’t really belong to the cult following Seth has, but most of his ideas makes sense. As a marketer, you need to be open to ideas. Listen to what others are [...]
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The 2 Skills That You Need To Become a Great Content Marketing Consultant
A lot of people go into the consultation business. I have been in the consultation business for the past 4+ years and I can very confidently say that it’s no walk in the park. I have consulted for small to medium businesses right from search engine optimization, web usability to content marketing strategies. Lately my [...]
Article Written by Adarsh Thampy. 4 Comments
Are You a Great Content Marketer?
Questions are never indiscreet, answers sometimes are – Oscar Wilde We are all passionate about marketing. That’s one of the reasons you are reading this post right now. So don’t bother saying no. My Personal Marketing Story… I know a lot of advice online in the blogosphere is that a blog post should be about [...]
Article Written by Adarsh Thampy. 1 Comment
Is Traditional Marketing Dead?
I’m tired. No, not tired of writing awesome content. I’m just tired of people saying bullshit about traditional marketing methods. I am a content marketer. I believe in the power of content and its ability to build a following and engage customers. That doesn’t mean that I should say that traditional marketing is dead or [...]
Article Written by Adarsh Thampy. 4 Comments
Lead Nurturing and Why Leads Matter?
Lead nurturing is hands down the best method for increasing sales. There, I said it. What is Lead Nurturing Anyway? In simple, plain English, lead nurturing means engaging with qualified leads until they are ready to make a buying decision.
Article Written by Adarsh Thampy. 6 Comments
7 Powerful Content Marketing Strategies for Your Business
Most businesses are plagued by one simple problem. Trust! Yes, most businesses simply can’t get people to trust them enough. People need to trust you in order for them to hand over their hard earned cash for your product or service.
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Business Blogging is Dead… If You Are Out Of Business That Is!
Isn’t it amazing that people come to strange conclusions year after year about blogging and marketing in general? Some say blogging is dead, some say traditional marketing is dead, email marketing is dead, and some say well the whole paid business model is dead (and everything should be free and open source). Well, I am [...]
Article Written by Adarsh Thampy. 2 Comments
How to Accomplish Small Business Internet Marketing Via Content Marketing?
Content marketing is the only marketing left- Seth Godin. Small businesses around the world are hopping on the internet trying to market their products and services to online customers. It’s a whole new way of engaging with people who might never have heard about your business. Small business internet marketing is a topic that I [...]
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